Social marketing
Term · Agriculture and food · MLC-T-AGR-005884
The application of marketing practices to the development of programs designed to influence the behavior of target audiences so that individuals and society benefit.
| Identifier | MLC-T-AGR-005884 |
|---|---|
| Field | Agriculture and food |
| Subject | Fields of Study |
| References | NAL Agricultural Thesaurus and Glossary (CC BY 4.0) |
| See also | Sociology; Social behavior; Consumer education; Psychosocial factors; Marketing; Social change; Social factors |
| Translations | Spanish: mercadotecnia social |
Record as JSON
{
"id": "MLC-T-AGR-005884",
"term": "Social marketing",
"field": "Agriculture and food",
"definition": "The application of marketing practices to the development of programs designed to influence the behavior of target audiences so that individuals and society benefit.",
"subject": "Fields of Study",
"see_also": [
"sociology",
"social behavior",
"consumer education",
"psychosocial factors",
"marketing",
"social change",
"social factors"
],
"references": [
"NAL Agricultural Thesaurus and Glossary"
],
"translations": {
"es": "mercadotecnia social"
},
"url": "https://mlchart.com/terminology/agriculture/social-marketing/"
}
Record 5,796 of 6,798 in Agriculture and food terminology (MLC-0114). Request the full dataset.