MLchartDataset catalogue

Social marketing

Term · Agriculture and food · MLC-T-AGR-005884

The application of marketing practices to the development of programs designed to influence the behavior of target audiences so that individuals and society benefit.

Table 1. Record
IdentifierMLC-T-AGR-005884
FieldAgriculture and food
SubjectFields of Study
ReferencesNAL Agricultural Thesaurus and Glossary (CC BY 4.0)
See alsoSociology; Social behavior; Consumer education; Psychosocial factors; Marketing; Social change; Social factors
TranslationsSpanish: mercadotecnia social
Record as JSON
{
  "id": "MLC-T-AGR-005884",
  "term": "Social marketing",
  "field": "Agriculture and food",
  "definition": "The application of marketing practices to the development of programs designed to influence the behavior of target audiences so that individuals and society benefit.",
  "subject": "Fields of Study",
  "see_also": [
    "sociology",
    "social behavior",
    "consumer education",
    "psychosocial factors",
    "marketing",
    "social change",
    "social factors"
  ],
  "references": [
    "NAL Agricultural Thesaurus and Glossary"
  ],
  "translations": {
    "es": "mercadotecnia social"
  },
  "url": "https://mlchart.com/terminology/agriculture/social-marketing/"
}

Record 5,796 of 6,798 in Agriculture and food terminology (MLC-0114). Request the full dataset.