MLchartDataset catalogue

Promotional product

Term · Environment · MLC-T-ENV-022502

A tangible product (of some intrinsic material value) which is also a communications medium, bearing a message to advertise, promote or inform about an idea, product or service.

Table 1. Record
IdentifierMLC-T-ENV-022502
FieldEnvironment
SubjectPolicy and guidance
ReferencesCommunications Stylebook Glossary
Record as JSON 
{
  "id": "MLC-T-ENV-022502",
  "term": "Promotional product",
  "field": "Environment",
  "definition": "A tangible product (of some intrinsic material value) which is also a communications medium, bearing a message to advertise, promote or inform about an idea, product or service.",
  "subject": "Policy and guidance",
  "references": [
    "Communications Stylebook Glossary"
  ],
  "url": "https://mlchart.com/terminology/environment/promotional-product/"
}

Record 21,898 of 29,894 in Environment terminology (MLC-0121). Request the full dataset.