Direct writer
Term · Insurance and risk management · MLC-T-INS-001169
An insurance agent or company that sells policies directly to the public without using independent agents or brokers. This distribution model allows the insurer to maintain closer control over sales and marketing efforts. Direct writers often employ salaried agents or conduct sales through call centers and online platforms.
| Identifier | MLC-T-INS-001169 |
|---|---|
| Field | Insurance and risk management |
Record as JSON
{
"id": "MLC-T-INS-001169",
"term": "Direct writer",
"field": "Insurance and risk management",
"definition": "An insurance agent or company that sells policies directly to the public without using independent agents or brokers. This distribution model allows the insurer to maintain closer control over sales and marketing efforts. Direct writers often employ salaried agents or conduct sales through call centers and online platforms.",
"url": "https://mlchart.com/terminology/insurance/direct-writer/"
}
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