Banner ad
Term · Computing and IT · MLC-T-CMP-000085
A form of online advertising that embeds a graphic image or animation into a web page, typically displayed in a rectangular shape at the top, bottom, or sides of the content. These advertisements are designed to attract website visitors to click on them, leading to the advertiser's website or a specific landing page. Standard banner ad sizes are defined by organizations like the Interactive Advertising Bureau (IAB).
| Identifier | MLC-T-CMP-000085 |
|---|---|
| Field | Computing and IT |
| Subject | Internet |
Record as JSON
{
"id": "MLC-T-CMP-000085",
"term": "Banner ad",
"field": "Computing and IT",
"definition": "A form of online advertising that embeds a graphic image or animation into a web page, typically displayed in a rectangular shape at the top, bottom, or sides of the content. These advertisements are designed to attract website visitors to click on them, leading to the advertiser's website or a specific landing page. Standard banner ad sizes are defined by organizations like the Interactive Advertising Bureau (IAB).",
"subject": "Internet",
"url": "https://mlchart.com/terminology/computing/banner-ad/"
}
Record 96 of 1,553 in Computing and IT terminology (MLC-0101). Request the full dataset.