MLchartDataset catalogue

Prospect

Term · Insurance and risk management · MLC-T-INS-002733

An individual or entity identified as a potential customer for insurance products or services. This person or business has been qualified as having a need for coverage and the financial capacity to purchase it. Identifying and nurturing prospects is a fundamental activity in insurance sales and marketing.

Table 1. Record
IdentifierMLC-T-INS-002733
FieldInsurance and risk management
Record as JSON 
{
  "id": "MLC-T-INS-002733",
  "term": "Prospect",
  "field": "Insurance and risk management",
  "definition": "An individual or entity identified as a potential customer for insurance products or services. This person or business has been qualified as having a need for coverage and the financial capacity to purchase it. Identifying and nurturing prospects is a fundamental activity in insurance sales and marketing.",
  "url": "https://mlchart.com/terminology/insurance/prospect/"
}

Record 2,760 of 3,708 in Insurance and risk management terminology (MLC-0106). Request the full dataset.