Reptile theory or strategy

{
  "id": "MLC-T-INS-002899",
  "term": "Reptile theory or strategy",
  "field": "Insurance and risk management",
  "definition": "A litigation strategy used by plaintiffs' attorneys, particularly in personal injury cases, that aims to appeal to the jurors' primal instincts for safety and self-preservation. It seeks to portray the defendant's actions as a threat to the community's safety, thereby encouraging jurors to punish the defendant to protect themselves and society. This approach often focuses on corporate policies and procedures rather than individual negligence.",
  "url": "https://mlchart.com/terminology/insurance/reptile-theory-or-strategy/"
}