Commercial exploitation

{
  "id": "MLC-T-LAW-001088",
  "term": "Commercial exploitation",
  "field": "Law",
  "definition": "The use of a person's name, likeness, or other aspects of their identity for commercial purposes without their consent. This often involves using an individual's image in advertising or product endorsements. It can give rise to a claim for violation of the right of publicity.",
  "url": "https://mlchart.com/terminology/law/commercial-exploitation/"
}